Zante Tolley

Key by John Lewis

A collaborative project. Key by John Lewis is a sub-brand, aimed at helping young urbanites cope with the pressures of modern living. Key uses Instagram as a shopping and social platform. Integrating a new icon to identify shoppable items. Key also provides a help and advice service and points scheme, helping urbanites invest in the future.

KEY1.jpg
Key by John Lewis1.jpg
Key by John Lewis2.jpg
Key by John Lewis3.jpg
Key by John Lewis4.jpg
Key by John Lewis5.jpg
Key by John Lewis6.jpg
Key by John Lewis7.jpg
Key by John Lewis8.jpg